As a WAR leader who made a huge effort for the focus to shift from competitive to fun, I'm sad to see that the focus still hasn't shifted much at all. Though since Harry ninja posted an idea I had, I'm going to just post the idea here regardless.

We can have Teams stay rather the same but instead have Casual and Competitive areas for members in that team. Team members would state if they are joining a team for Casual or Competitive play, but could remain on the same team and still work together regardless of who is playing for what area. You would just need to keep track of who's doing what. This would require sections to have twice as many ideas for challenges per week, and two RP's going on at the same time.

Anyway as Caite said, the focus is for fun. All the numbers talk and focus on being fair to win makes it all about the competition, which can suck the fun out for everyone else. Not everyone on a team may participate, especially on big ones where I've seen that the bigger the team is, the more relaxed people are and some may have just joined for the fancy perks.